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CLIENT: Inland Deals
OBJECTIVE: Create a brand around the existing Inland Deals logo using illustrations. The brand identity must be a family friendly and encapsulate the Inland Empire attitude using vibrant colors and incorporating some aspects of the area’s most known attributes such as the orange trees, hills and greenery, etc. Design a business card template, tri-fold brochure, business to business flyer, business to consumer flyer, and various digital content for the Inland Deals website and social media pages.
PROCESS: I began this project by creating random shapes in illustrator which then became buildings. After the buildings were made everything else followed. The hills, trees, and sky were then added and bright colors were chosen and put together for the final product.
Business Cards
Business to Business Flyer
Business to Consumer Flyer
Outside Tri-fold Brochure
Inside Tri-fold Brochure